Many of our clients have ongoing relationships with only one Interpublic agency, specializing in one marketing discipline. However, when the client has a need that requires additional expertise, the agency can turn to a sister company for seamless expansion of capabilities.
By staying within the Interpublic family for project-based assignments, the client benefits from collaboration between agencies that share processes. This sharing streamlines the creation of new marketing programs.
Examples:
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Jack Morton, Weber Shandwick, Octagon and September 11 Memorial & Museum Foundation |
Case Study |
| Magna Trading and Brown-Forman | Case Study |