Current believes in real lives over lifestyles.
Today, people live lives, not lifestyles. We create genuine connections between brands and people to change behavior and move brands forward.
Our proprietary approach uncovers truths about people that reflect how they really live and behave. We translate those insights into strategic public relations, digital and social media campaigns that people are drawn to, support and share because they represent them in genuine, authentic ways.
Current and Kingsford Charcoal #TailgateForOurTroops
Current worked with client Kingsford Charcoal on a tailgating campaign in partnership with the Folds of Honor Foundation, an organization that provides scholarships and assistance to children and spouses of military members who were killed or disabled during active duty. Since 2007, the foundation has awarded over 7,500 scholarships. Read More
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- New Campaigns Posted on June 01, 2017
- People Posted on May 23, 2017
- New Campaigns Posted on May 11, 2017
- General Posted on August 08, 2016