Current believes in real lives over lifestyles.

Today, people live lives, not lifestyles. We create genuine connections between brands and people to change behavior and move brands forward.

Our proprietary approach uncovers truths about people that reflect how they really live and behave. We translate those insights into strategic public relations, digital and social media campaigns that people are drawn to, support and share because they represent them in genuine, authentic ways.

Read More

about Current

Visit Site


  • Public Relations
  • Social Media
  • Digital Services
  • Experiential Marketing/Meetings & Events
  • Women's Marketing


  • Chicago, United States
  • Dallas, United States
  • Los Angeles, United States
  • New York, United States
All Locations

recent work.

Current and Kingsford Charcoal #TailgateForOurTroops

Current worked with client Kingsford Charcoal on a tailgating campaign in partnership with the Folds of Honor Foundation, an organization that provides scholarships and assistance to children and spouses of military members who were killed or disabled during active duty. Since 2007, the foundation has awarded over 7,500 scholarships. Read More


    Current news.

    more IPG agencies.

    recent partners.