FRUKT creates and delivers smart ideas in culture and entertainment for brands.

FRUKT builds entertaining brands that sit at the heart of culture. We've been helping brands navigate the ever-changing world of entertainment since 2001 - pushing boundaries, lifting awards and having lots of fun along the way. We have crafted Ideas, Experiences, Content and Amplification for an extensive roster of global clients, including MasterCard, O2, Coca-Cola, Budweiser, McDonald’s, Jägermeister, CISCO and Bank of America to name but a few… come say hi to our team in London, New York and LA.

about FRUKT

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disciplines

  • Experiential Marketing/Meetings & Events
  • Communications Planning
  • Youth Marketing
  • Talent / Personality Management & Representation
  • Sports & Entertainment
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locations

  • London, England
  • Rio de Janeiro, Brazil
  • Los Angeles, United States
  • New York, United States
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recent work.

Coca-Cola Olympic Torch Relay

The Ultimate Road Show! Putting music and entertainment at the heart of the London 2012 Olympic Torch Relay with Coca-Cola.  Engaging Teens with the Olympic Torch Relay

FRUKT was charged with creating a music strategy focused around the Olympic Torch Relay (OTR).  We needed to define a role for both artists and musical content as well as work with partner agencies to define the role of music within their channels.  Process Read More

24 Hour Session with Maroon 5

We got Maroon 5 into a studio in London, and got them to record a new track in 24 hours under the spotlight of the world looking and interacting with the creative process.  40 Coke markets, hundreds of thousand of streams and 107.1 million Twitter impressions later, we let them out.  What Coke asked us to do Read More

Diesel - Be Stupid With Music

Diesel has used music in its marketing efforts for over a decade and realized that their platform was outdated, reaching only tastemaker audiences. They charged FRUKT with creating a new platform built on leveraging passion for music within an expressive fashion environment - and to drive interaction through social media channels.  What Diesel Asked For Read More

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