Hill Holliday and Bank of America Launch “Magic Parents” for the Holidays

Hill Holliday and Bank of America introduced a new :30 TV spot for Bank of America’s Cash Rewards credit card. The spot is told through the eyes of a young boy, Danny, stuck on a boring holiday shopping excursion with his parents. As the story unfolds though, we see Danny’s imagination take over to turn this mundane experience into a magical one, as his parents are transformed into the toys that he’s been dreaming of getting for the holidays.

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