Influencer Marketing Predictions

28 January 2022

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Social media is moving at the speed of culture, and marketers who start 2022 without an always-on mindset are going to be left in the dust. As the influencer industry becomes an essential marketing building block, 2021’s buzzword of authenticity isn’t going anywhere.

ITB Worldwide’s Crystal Malachias shares her top 5 influencer marketing predictions for the year ahead on The Drum here.

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