is a global full-service communications agency

Open Minds is our inherent brand promise: open, client-centric ideation for the engagement era. Our model represents a new kind of creative agency, a new kind of thinking: informed by analytics and powered by tried and tested strategic planning tools. Proof of concept: we are one of the fastest growing agencies in our peer group (if not the fastest).

As a full-service agency we bring a full-suite of services including brand storytelling, media and influencer relationship management, content marketing and development, design and production, digital and social programmes, crisis and issues management, analytics and insights.

Our clients span every major industry and sector, from software to gaming, cosmetics to hotel groups, food and drink, telecoms to automotive.

More than 350 people work on Creation clients, in 40 offices across APAC, EMEA, North America and LATAM.

One of the things that sets Creation apart is our ability to quickly activate the resources of the IPG family, drawing on an incredible array of expertise and skills to complement our own and build all-star teams. We work collaboratively and on a regular basis with brands within the group, putting into practice our Open Minds promise of bringing in the very best partners to support clients’ business needs. 

We give clients a boutique experience within a global communications agency holding company, which means that we bring agility in our thinking and global scale in our execution. 

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  • 40
    offices in cities around the world
  • 1
    one of the fastest growing agencies in our peer group
  • 350
    people working on Creation clients

about Creation

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  • Digital Services
  • Public Relations
  • Advertising / Full Service
  • Communications Planning
  • Strategic Branding / Design
  • Social Media


  • Sydney, Australia
  • Brussels, Belgium
  • Rio de Janiero, Brazil
  • Sao Paulo, Brazil
All Locations


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