MullenLowe Group is a creatively driven integrated marketing communications network.

MullenLowe Group has collaborated with Shazam to roll out the “Unmute Daniel” campaign, in a bid to raise awareness around the issue of cyberbullying in Singapore. The campaign uses media screens that project a sound with a frequency inaudible to the human ear (to symbolize the silencing effect bullying can have on its victims), and display a message by campaign mascot, Daniel, who encourages people to open the Shazam app on their smartphones. Read More

Lowe Lintas and Gits Food created a campaign for International Women’s Day (IWD) that highlights the journey of a typical Indian woman and the challenges faced by her in society. It illustrates how repeatedly women are told that their place is in the kitchen, falling victim to the orthodox social convention. The film presents how she, despite odds, successfully balances work with home and finds happiness, pride and self-worth at the Gits Food factory. The Gits Food factory’s current workforce consists of 98% women and has successfully enabled real change in the lives of these women. Read More

MullenLowe London Creates Campaign for Winston Fletcher Fiction Prize

Ahead of the upcoming Winston Fletcher Fiction Prize, MullenLowe London has created a striking out of home campaign to raise awareness of the prize and invite the next great fiction writers from the advertising industry to submit their works of fiction for a cash prize. Read More