Cadreon developing best-in-class programmatic technology solutions

Cadreon is IPG Mediabrands' Ad Tech unit, responsible for developing best-in-class programmatic technology solutions. In a widely disparate technology landscape, we leverage best-in-class technology to deliver the most comprehensive, highest-performing programmatic solutions on the market. We provide extensive expertise for some of the best and brightest brands across our IPG Mediabrands agency partner landscape. Headquartered in San Francisco, Cadreon operates in 68 markets worldwide.


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  • Media Planning, Buying & Investment
  • Digital Services
  • Market Research
  • Direct / eCRM / One-to-one
  • Communications Planning


  • Sydney, Australia
  • Hoeilaart, Belgium
  • São Paulo, Brazil
  • Toronto, Canada
All Locations

recent work.

Cadreon Helps Provide Home for Mom and Daughters

For the last three years, Cadreon has hosted CADREONCARES Day in New York, closing its office for the day, and partnering with a local non-profit to give back to the community. This year, Cadreon coordinated and held its first-ever CADREONCARES Day across the U.S. Each office chose a local partner in its community. In Detroit, the agency worked with The Caleb White Project helping to clean and decorate a house for a formerly homeless mom and her daughters. Read more. Read More

Cadreon Women’s Impact Hosts ‘The Need for Male Allies’

With women making up only 2.9% of ad tech CEOs, it is important to raise awareness about the challenges that women face in the tech industry and the need for men to be part of the solution. Cadreon’s Women’s Impact Group recently hosted a panel discussion, “The Need for Male Allies” to address this. Panel participants – Evan Adelman from Condé Nast, Jack Bamberger from Oath, Brian McMahon from Orion and Erica Schmidt from Cadreon shared insights on their experiences, along with the practices men can embrace to be allies and advocate for gender equality.... Read More

Cadreon and MAGNA Launch Women’s Impact Group

Cadreon, in partnership with MAGNA, launched the Women’s Impact Group, which will serve as a platform for members to have open and honest conversations about their careers, including growth opportunities, challenges, passions and more. The first event takes place on June 28th and will feature Erica Schmidt, EVP, Managing Director, NA, Cadreon & Dani Benowitz, EVP, Strategic Investment, MAGNA. Reach out to to learn more! Read More


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