BPN believes in Radical Ideas delivered with CommonSense

BPN is the third planning and media buying agency from the IPG Mediabrands global network. The mission of the BPN agency model is to build audience engagement across all touchpoints by pro-actively managing the client’s media investment and constantly adjusting to market conditions. BPN currently has 36 offices in 28 countries, partners with more than 200 clients worldwide, and manages over $1 billion in annual billings.


about BPN

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  • Media Planning, Buying & Investment
  • Communications Planning
  • Shopper / Retail / In-store
  • Digital Services


  • New York, United States
  • Sydney, Australia
  • Santiago de Chile, Chile
  • Bogota, Colombia
All Locations

recent work.

Hillshire Brands and BPN See 20% Jump in Purchase Intent with Beacons

BPN and Hillshire Brands increased purchase intent 20% using beacons, devices set up in-store to trigger location-based offers.  Objective Read More


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