FCB Breaks First Work for Lincoln Financial
Lincoln Financial tasked FCB New York with creating an authentic and empowering integrated campaign to breakthrough a cluttered category. We arrived at the simple human truth that we do a lot for people we like. But we do extraordinary things for the people we love. We take responsibility. Planning for and taking charge of the future is the ultimate expression of love.
Across television, print, digital and social media, we shot real people and their loved ones to capture the authenticity of their relationships. Something we’d never get from just actors or models.
- ReviveHealth Focuses on Everyday Champions - Published on 02/09/2018
- MullenLowe and Gordon’s Gin Change the Face of Train Delays - Published on 02/08/2018
- R/GA Joins the Fight Against Malaria - Published on 02/08/2018
- FCB New Zealand Creatively Discourages Excessive Drinking - Published on 02/07/2018
- MullenLowe London Celebrates Heart Research - Published on 02/07/2018
- Mullen Lintas Celebrates Modern Indian Women in Nykaa Campaign - Published on 02/05/2018
- FCB Ulka and Horlicks Ease Exam Stress for Students - Published on 02/05/2018
- Burger King Brand Invites An Army Of Clowns To Celebrate Halloween - Published on 02/05/2018
- Lowe Lintas and Unilever Partner on Sanitation-Focused Work - Published on 01/31/2018
- The Martin Agency and Land O’Lakes Create Custom Crafted Set in New Work - Published on 01/29/2018