Area 23 Launches Campaign for Movember

Area 23 joined Movember, the annual movement to raise awareness and funds around men’s health issues. With the goal of actively helping to change the men’s health conversation among family, friends and colleagues, Area 23 created a humorous awareness campaign focused on the absence of mustaches from famous personalities easily identified by their follicular fashion statements. By showing employees how a single mustache can make a big difference, we enrolled dozens of colleagues on the Area 23 Movember team and collectively “Reached our Motential.”



Creative Credits
Tim Hawkey, EVP, Managing Director, Creative
David Adler, VP, Creative Director
Chris Bernesby, VP, Creative Director
Erik Martin, VP, Group Art Supervisor
Josh Eastman, VP, Group Copy Supervisor
Julie Leviton, Copy Supervisor
Samuel Pizarro, Senior Art Director
Laura Coalwell, Copywriter

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