Quicken Loans - The Translator

Keegan-Michael Key is a translator for all of life's problems in Huge’s Super Bowl spot for Quicken Loans - from interpreting Tinder profiles to explaining rap lyrics or what hairdressers really mean.

The Detroit-based brand ran the 60-second ad in the second quarter of the game to highlight its Rocket Mortgage product.

This was Huge's first Super Bowl spot, and kicked off a larger campaign that will continue through 2018.

more stories like this

Even the most open-minded people have internalized the implicit bias of…read more
FCB Mayo and BPN Peru partnered with The University of Engineering and…read more
FCB Health partnered with the Crohn’s & Colitis Foundation of America (CCFA)…read more
The Horizon FCB team in Beirut took part in a moving gesture to give Carmen,…read more
Drawing inspiration from 150 years of artistic innovation, R/GA worked with…read more