EP+Co & Lenovo Let Gamers Embrace Their Inner Savage
There is something deep and primal that makes millions of gamers tick, and this time we got to go right to the heart of it. Lenovo Legion gaming equipment is "stylish on the outside, savage on the inside." That's why EP+Co partnered with special effects make-up studio and three real gamers to launch Lenovo's "Bring Out the Savage" campaign.
#BringOutYourSavage was developed and created 100% in-house at EP+Co - from concept to filing and production. The results brought out the pure and potent essence of how these gamers truly feel on the inside. The campaign consists of a range of highly visual social posts and one very emotional long-form film. And what did we learn...when you meet your inner savage, you meet the best part of yourself.
- MullenLowe London Creates Campaign for Winston Fletcher Fiction Prize - Published on 02/14/2019
- The Martin Agency and Oreo Launch New Work with Wiz Khalifa - Published on 02/13/2019
- Deutsch Works with Me Too on New Campaign - Published on 02/08/2019
- McCann Shanghai and Coca-Cola Launch Annual Chinese New Year Campaign - Published on 02/06/2019
- Michael Roth Accepts the BRT Sustainability Challenge - Published on 02/04/2019
- Weber Shandwick and Stella Artois Partner Again with Water.org In Super Bowl Spot - Published on 02/01/2019
- FCB Canada Develops Campaign for PTSD Sufferers - Published on 01/31/2019
- MullenLowe London Brings Attention to Child Sexual Abuse - Published on 01/17/2019
- Helping Disappointed U.S. Soccer Fans Find a New Fandom - Published on 01/14/2019
- Hitting a Homer with Mall Ball - Published on 01/14/2019