IPG Mediabrands Takes Steps for Cerebral Palsy

More than 17 million people globally have been diagnosed with cerebral palsy (CP), a condition that impairs muscle tone, movement and motor skills.

With no known cure, and one child born every hour with this condition, it was important for the IPG Mediabrands network to come together and combat this issue - taking steps for those who cannot. That is why this September, IPG Mediabrands is partnering with Cerebral Palsy Alliance Research Foundation (CPARF) to help raise funds for those living with CP

From September 1 – September 28, IPG Mediabrands will participate in CPARF’s “Steptember” campaign, which promotes an active lifestyle while raising funds. The goal is to take 10,000 steps each day. To learn more about the fundraiser, please watch the video.

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