LOLA MullenLowe Brings Awareness to Child Abuse
29 November 2018
Companies
Many children are victims of physical and/or sexual abuse. With this in mind, LOLA MullenLowe in Paris and the Ministry of Solidarity and Health have launched an unprecedented campaign to raise awareness surrounding the different forms of child abuse and to empower all citizens to take action. On International Child Day (November 20) five shocking spots were broadcast in a one-minute, 40-second compilation, each illustrating a type of child abuse, with the first being aired right before the 8 o’clock news on France 2.
