New FCB Work for Air Canada Celebrates Diverse Values

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Our Home, the newest campaign from Air Canada by FCB Canada, celebrates diverse and universal values shared by Canadians. Running on television, online and in theaters throughout the holidays, the ad portrays the deeply personal connections we have to the place we call home, and it’s brought to life in a heartfelt narration by Canadian actor Ryan Reynolds.

Home “isn’t just a place—it’s something more,” says Reynolds, a native of Vancouver, as his narration begins. “It shapes us. Defines us. Sets us on a journey. Free to be ourselves. Free to find ourselves. And knowing our place in the world.”

Home “isn’t just a place—it’s something more,” says Reynolds, a native of Vancouver, B.C., as his narration begins. “It shapes us. Defines us. Sets us on a journey. Free to be ourselves. Free to find ourselves. And knowing our place in the world.”

“Our Home” is part of a larger campaign Air Canada launched in November 2017 to celebrate home. Ryan Reynolds will continue to work with Air Canada in 2018 with new projects already on the horizon.

Our Home is part of a larger campaign Air Canada launched in November 2017 to celebrate home. Ryan Reynolds will continue to work with Air Canada in 2018, with new projects already on the horizon.

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