About Initiative

About Initiative

Initiative is a full service global media agency built to grow brands through culture. The agency’s approach to rapidly interpreting and activating on cultural data signals – Cultural VelocityTM – creates relevant, long-lasting consumer connections that drive business results.

Locations

New York (HQ)

Initiative New York

100 West 33rd
4th Floor
New York, NY 10001
United States

Abu Dhabi

Abu Dhabi Initiative

Lake View Bldg.
Mezzanine Floor
Room 1
Abu Dhabi 502149
United Arab Emirates

Almaty

Kazakhstan Initiative

100, Makataeva Street
4th Floor
Almaty 480004
Kazakhstan

Amsterdam

Digilogue

Atlas ArenA Amsterdam, Asia Building
Hoogoorddreef 5, 1101 BA
Amsterdam,
Netherlands

Amsterdam

Netherlands BrandConnection

Atlas Arena, Asia building
Hoogoorddreef 5, 1101 BA
Amsterdam,
Netherlands

Amsterdam

Netherlands Initiative

Atlas Arena, Asia Building
Hoogoorddreef 5,
Amsterdam, 1011BA
Netherlands

Athens

Initiative Athens

Business Plaza - K2
89-91 Ethn. Antistaseos & 1-3 Tzavella strs.
15231, Halandri
Athens
Greece

Auckland

Draftfcb Auckland

57 Wellington St., Freemans Bay, Box 3898
Auckland 1140
New Zealand

Bangalore

Lintas Media Group Bangalore

No. 114, Sai Complex, 3rd Floor, M.G. Rd.
Bangalore 560001
India

Bangkok

Initiative Thailand

195, Empire Tower
28/F, South Sathorn Road
Yannawa
Bangkok 10120
Thailand

Barcelona

Initiative Barcelona

Avinguda Diagonal, 613
8a planta
Barcelona 8034
Spain

Beijing

Initiative Beijing

2/F, Zhaowei Building
No.14, Jiuxianqiao Road
Chaoyang District
Beijing 100016
China

Beirut

Lebanon Initiative

Badaro Trade Center
Suite 801Sami El Solh Avenue
PO Box 16-6070
Beirut 16-6070
Lebanon

Belgrade

Serbia Initiative

Cika Ljubina16/I
Belgarde 11000
Serbia

Bogota

Initiative Colombia

Avenida 19 #114A-59
Piso 5
Bogota
Colombia

Brussels

Belgium Initiative

Ildefonse Vandammestraat 5-7
Hoeilaart
Brussels 11560
Belgium

Bucharest

Initiative Romania

Metropolis Bravo 89-97
Grigore Alexandrescu Street
Bucharest 010624
Romania

Budapest

Hungary Initiative

Váci út 141 - Danubius Building
Budapest 1138
Hungary

Buenos Aires

Initiative Argentina

Costa Rica 6012
Buenos Aires, CP 1414BTN
Argentina

Bulgaria

Initiative Media

Lachezar Stanchev 5
Sopharma Business Towers, Tower B, 16th floor
Sofia 1756
Bulgaria

Cairo

Egypt Initiative

12 St. El-Esraa
Off Lebanon St.
Cairo 12411
Egypt

Calcuta

Lintas Media Group Calcuta

Tivoli Court, Flat No. C, Ground Floor, 1A Ballygunge Circular Rd.,
Calcuta 700019
India

Cambodia

Riverorchid Media

No. 25A, St. 566
Phnom Penh 12151
Cambodia

Campo Alegre

Initiative Venezuela

Torre Multinvest, Piso 4, Plaza la Castellana Altamira, Codigo 1060
Campo Alegre
Caracas 1060
Venezuela

Chennai

Lintas Media Group Chennai

Shakti Towers III, 4th Floor
766 Anna Salai
Chennai 600002
India

Chicago

Initiative Chicago

444 N Michigan Ave
Suite 2700
Chicago, IL 60611
United States

Cochin

Lintas Media Group Cochin

KV 8 Pannampilly Nagar, 5th Cross
Cochin 682036
India

Copenhagen

Denmark Initiative UM

Oestergade 26 A
4th Floor
Copenhagen DK-1100
Denmark

Costa Rica

Initiative Costa Rica

150 Metros al este y 50 Metros Norte, Iglesia Santa Teresita,
Barrio Escalante #942
San Jose
Costa Rica

Dubai

Dubai Initiative

MCN Hive, 3rd Floor, Barsha Heights
Dubai 502149
United Arab Emirates

Dublin

Ireland Initiative

6th Floor
Iveagh Court
6-8 Harcourt Road
Dublin
Ireland

Guatemala

Initiative Guatemala

7a Ave. Final Universidad Galileo
Edificio Publicentro,
Zona 10
Guatemala
Guatemala

Guayaquil

Initiative Ecuador

Ave. Francisco de Orellana Y Alberto Borges
Edificio Centrum, Piso 14 Of. 4,
Guayaquil EC 090112
Ecuador

Hamburg

Germany Initiative

Hongkongstrasse 10
Hamburg 20457
Germany

Honduras

Initiative Honduras

Blvd. Suyapa, Antiguo Local Edificio INE,
Contiguo a Master Video
Col Florencia Sur.
Tegucigalpa
Honduras

Hong Kong

Initiative Hong Kong

Suite 1302-4 Oxford House, Taikoo Place
979 King's Road
Quarry Bay
Hong Kong
Hong Kong

Initiative Puerto Rico

Initiative Puerto Rico

San Juan, Puerto Rico
Francia 1555, Santurce PR 00911-1929
San Juan
Puerto Rico

Jakarta

Initiative Indonesia

Victoria Building
5th Floor
Jl. Sultan Hasanuddin 47-51
Jakarta 12160
Indonesia

Johannesburg

South Africa Initiative

Pinmill Farm - 164 Katherine Street
Block Strathavon - Building 2 - Sandton
Johannesburg 2191
South Africa

Kiev

Ukraine Initiative

13 Pimonenko St
Building 4
3rd Floor Office 4a/32
Kiev 4050
Ukraine

Lima

Initiative Lima

Ave. Salaverry No. 2423
San Isidro Lima 27
Lima
Peru

Lisbon

Portugal Initiative

Edificio Heron Castilho
Rua Braamcamp
40 - 6th floor
Lisbon 1250
Portugal

Los Angeles

Initiative Los Angeles

5700 Wilshire Blvd., Suite 400
Suite 400
Los Angeles, CA 90036
United States

Madrid

Madrid Initiative

Paseo de la Castellana, 135-10
Plaza Carlos Trias Beltran
7, Planta 5a
Madrid 28046
Spain

Melbourne

Initiative Melbourne

Level 9, 15 William St.
Melbourne 3000
Australia

Miami

Initiative Latin America

4500 Biscayne Blvd.
Penthouse
Miami, FL 33137
United States

Milan

Italy Initiative

Via valtellina,15
Milan 20195
Italy

Montevideo

Initiative Uruguay

Ave. 8 de Octubre 2323 of. 1402 CP 11200
Oficina 1402
Montevideo CP 11 200
Uruguay

Moscow

Russia Initiative

20 Bld 1, 4th Tverskaya-Vamskaya St.
Moscow 125047
Russia

Mumbai

Lintas Media Group Mumbai

3rd Floor, Phoenix Complex, Senapati Bapat Marg Lower Parel
Mumbai 400 013
India

New Delhi

Lintas Media Group New Delhi

903, Tower A
Signature Towers South City
1 Gurgaon
New Delhi 122001
India

Nicaragua

Initiative Nicaragua

Reparto Bosques de Bolonia, de la Rotonda el Gueguense 1 Cuadra Abajo Edificio Blanco Esquinero, 2da. Planta
Managua, Nicaragua
Managua
Nicaragua

Oslo

Norway Initiative Universal Media

Sandakerveien 24C
Boks 4229
Nydalen
Oslo 473
Norway

Pakistan

Lowe & Rauf Pakistan

R Center 4th Floor 159 Banglore Town
Shahrah-i-Faisal
Karachi
Pakistan

Panama City

Initiative Panama

Ave. Ricardo Arango y Calle 54, Urbanizacion Obarrio #4, apartado 11373
Panama
Panama

Paris (Levallois)

France Initiative

La Chocolaterie
79 - 83 Rue Baudin
Paris 92309
France

Perth

Initiative Perth

344 Hay Street
Subiaco WA
Perth 6008
Australia

Petaling Jaya

Initiative Malaysia

4.01, 4th floor,
Wisma LYL, No.12,
Jalan 51A/223
Petaling Jaya 46100
Malaysia

Philippines

I-Media Philippines

33F, GT Tower, 6813 Ayala Ave.
Makati City
Manila 1227
Philippines

Philippines

Initiative Philippines

28/Fl Trade and Financial Tower
7th Avenue, BCG
Manila 1634
Philippines

Prague

Czech Republic Initiative

Palac Karlin, Thamova 11, Praha 8
Prague
Czech Republic

Riga

Latvia Initiative

F.Sadovnikova 39
Riga 1003
Latvia

Riyadh

Saudi Arabia Initiative

Al Mas Center Office No. 704 7th Floor
285941 Riyadh
Riyadh
Saudi Arabia

San Juan

Initiative Puerto Rico

Francia 1555 Santurce
PR 00911-1929
San Juan
Puerto Rico

San Salvador

Initiative El Salvador

Edificio Commercial Ave.
El Espino #77 Urb Madreselva
San Salvador
El Salvador

Santiago

Initiative Chile

Avenue Isidora Goyenechea 2800
Piso 9, office 903
Las Condes
Santiago CP 755-0611
Chile

Sao Paulo

Brazil Initiative Media LATAM

Rue Gomes de Carvalho, 1195/5
Sao Paolo
Brazil

Shanghai

Initiative Shanghai

42F Huai Hai Plaza, 1045 Huai Hai Zhong Rd.
Shanghai 200031
China

Singapore

Initiative Singapore

3D River Valley Rd., #02-01 Clarke Quay
Singapore 238838
Singapore

Sri Lanka

66/15, Green Path
Colombo 3
Sri Lanka

Stockholm

Sweden Initiative Universal Media

Grev Turegatan 11A
Stockholm 114 97
Sweden

Sydney

Initiative Sydney

Level 1 / 11-17 Buckingham St.
Surry Hills
Sydney 2010
Australia

Taipei

Initiative Taiwan

4F, No.1, Nan King E. Rd., Sec. 5
Taipei
Taiwan

Tallinn

Estonia Initiative

Tehnika 55
Tallinn 10136
Estonia

Toronto

Initiative Toronto

10 Bay Street
Suite 1605
Toronto M5J 2R8
Canada

UK

Initiative London

42 St John's Square
London EC1M 4EA
England

Vienna

Austria Initiative

Operngasse 21/9
Vienna A-1040
Austria

Vietnam

Infinite Media Vietnam

23 Dang Dung St., Tan Dinh Ward, Dist. 1
Ho Chi Minh City
Vietnam

Vilnius

Lithuania Initiative

Savanorių av. 1,
Vilnius LT-03116
Lithuania

Warsaw

Poland Initiative

Cybernetyki 19
Warsaw 02-677
Poland

Zurich

Initiative Zurich

Heinrichstr. 267 (Aufgang C)
Zurich 8005
Switzerland