About IPG Media Lab

The IPG Media Lab is the longest-running media futures organization in the world. Since 2006, the Lab has worked with our clients and with industry partners who can help them best adapt to disruptive change, identifying innovations that will change the media landscape, and helping brands unlock new ways to reach consumers. Focusing both on emerging technologies and the changing consumer behaviors that they drive, the Lab provides strategic intelligence, in-market activation opportunities, and innovation consulting services to help our clients navigate the now, next, and future of their industries.

The Lab is part of IPG Mediabrands.


New York (HQ)

IPG Media Lab

100 West 33rd Street, 9th Floor
New York, NY 10001
United States