Collective Intelligence
Jack Morton Report Reveals Consumer Preferences in a Post-ChatGPT Era
Jack Morton’s “Experience Better / Insights” report reveals that nearly half of consumers would trade their data for an AI-driven brand experience, highlighting a shift in consumer behavior and trust in a post-ChatGPT landscape.
Jack Morton Releases its Cannes Lions 2024 Trends Report
Jack Morton’s Cannes Lions 2024 Trends Report delves into the significant patterns shaping marketing, culture and brand experiences. From the transformative influence of AI in advertising to the profound effects of DEI efforts, this report highlights the festival's most thought-provoking conversations and award-winning concepts.
Generative AI in the Creative World
Brought to you by Jack X, Jack Morton’s innovation practice, this Techbytes podcast explores ChatGPT and generative AI in the creative world.