Collective Intelligence
Mediahub and Snap Uncover How Happiness Drives Sales
“Happy Audiences, High Attention” by Mediahub and Snap reveals that tapping into consumer happiness can significantly drive attention and improve business outcomes.
MAGNA and Vox Media Reveal Key Insights for Better Podcast Ads
MAGNA Media Trials and Vox Media explore how understanding podcast listeners' mindsets can help brands tailor ads for more effective engagement and improved campaign performance.
MAGNA and Sightly Reveal the Power of Cultural Relevance in Advertising
MAGNA and Sightly partner to explore the power of cultural alignment in advertising with a new report, "Societal Sync: Driving KPIs with Brand x Cultural Alignment."
McCann Worldgroup Launches ‘Truth About Escapism’
McCann Worldgroup delves into the $9.7 trillion "Escape Economy," exploring the role of escapism in creativity, innovation and emotional release.
