Collective Intelligence
Weber Shandwick Unveils Key Trends in MENA Influencer Marketing
Weber Shandwick MENAT’s latest report, “InfluAnswer Arabia 2025," highlights rising focus on brand reputation, authenticity and values-driven creator partnerships.
Unlocking Gen Z Insights and Strategies for India’s Future Market
Weber Shandwick, Snapchat and BCG reveal how Indian Gen Z is reshaping the consumer landscape, offering strategies for marketers to engage this influential generation and unlock its economic potential.
Ahead of the 2024 U.S. elections, the campaigns are proving to be contentious and charged. It’s a challenging landscape for companies to navigate, especially as fundamental issues their stakeholders care about dominate the political, media and social discourse. To help businesses understand the risks related to the U.S. elections, The Weber Shandwick Collective surveyed American consumers and employees on the role of business in national elections.
United Minds Examines Employee Activism and Advocacy
United Minds has unveiled the latest research in its series, Employees Rising: Advocacy, Activism, Agency. The research not only reflects on a decade of evolving employee engagement trends, but also provides actionable insights to help organizations thrive in the ever-changing landscape of workplace dynamics.
Leading at the Intersections 2024
Powell Tate’s Leading at the Intersections 2024 report provides insights on key issues that impact businesses across sectors. From geopolitics to AI, experts share perspectives on what to expect in 2024.
United Minds, part of the Weber Shandwick Collective, and KRC studied employees’ workplace goals and aspirations across generations.
